The Challenge
A Cairo-based e-commerce company selling across Egypt, UAE, and Saudi Arabia was running on four separate systems: a legacy inventory tool, a custom-built order management system, QuickBooks for accounting, and a separate CRM. Data lived in silos. Orders took 2–3 days to process. Stockouts were frequent. Finance couldn’t close monthly books in under two weeks.
The Solution
We implemented Odoo as a unified ERP covering inventory, order management, accounting, CRM, and e-commerce integration. Custom AI modules were added for demand forecasting and automated reorder triggers. The entire migration was completed in 14 weeks with zero downtime during peak season.
The Results
- Order processing time reduced from 2–3 days to under 8 hours
- Stockout incidents reduced by 71% in the first quarter
- Monthly financial close reduced from 14 days to 3 days
- Four system licences eliminated, saving USD 28,000 annually
- Team productivity increased by 40% across operations and finance